
Practical guides for museum professionals on audio guides, visitor experience, accessibility, and implementation.
A practical guide for museum professionals evaluating AI audio guides — covering cost, quality, hallucination risk, curatorial control, and what to look for.
Museum audio guides range from forgettable to great. This guide explains how to tell if one is worth your money and time before you commit.
Traditional audio descriptions cost thousands per artwork and rarely cover a full collection. AI image analysis changes the math, and improves the experience for every visitor.
Most museums overestimate audio guide adoption. Realistic rates run 2% to 20-40%. Here's how to think about the funnel and where visitors actually drop off.
Most audio guide metrics are vanity numbers. Here's what museums should measure instead — and what conversational AI data can reveal that play-count dashboards never will.
How audio guide content strategy differs across art museums, heritage sites, and science centers, and why AI dissolves most of those differences.
Audio guide data goes beyond visitor metrics. Conversational AI guides generate operational intelligence that surveys and sensors miss — here's how to use it.
Your audio guide shouldn't be an island. Learn how it connects to ticketing, collection management, analytics, and your website, and what to ask before you start.
How to price your museum audio guide: free, paid, or bundled with admission. Data on what works, who should charge, and how to find your optimal price point.
A practical guide for museums writing RFPs for audio guide systems. What questions separate good vendors from bad ones, and red flags to watch for.
Most museums compare audio guide prices on sticker cost alone. Here's what it actually costs to own each type of system over five years — hardware, BYOD, and AI.
A practical guide for visitors with accessibility needs — what to look for in museum audio guides, what to ask about, and how the right guide changes the experience.
How to design audio guide experiences that actually work for kids, and why AI character design matters more than recording a separate children's track.
Churches and cathedrals attract millions of tourists but still function as places of worship. How to design audio guides that respect the space while informing visitors.
Audio guides sound exclusionary for deaf visitors, but the content matters more than the medium. How text-first features make museum guides accessible to everyone.
Historic houses have stories layered into every room. Here's how audio guides — especially AI-powered ones — handle multi-narrative interpretation without cluttering the space.
Practical strategies for visiting the Louvre, Met, British Museum, and other massive museums — and how audio guides help you stop wandering aimlessly.
Most audio guides assume one type of brain. Here's how museums can design for autism, ADHD, dyslexia, and sensory processing differences — and why it benefits everyone.
Older adults are often the most engaged museum visitors and the most frustrated by technology. How to design audio guides that remove friction without dumbing anything down.
Heritage sites without Wi-Fi, power, or cell signal still need interpretation. How modern audio guides handle offline delivery, GPS, and visual anchoring.
Temporary exhibitions rarely get audio guides because the economics don't work. AI-generated guides flip the model — content changes become a feature, not a cost.
How to design audio guides for Holocaust memorials, slavery heritage sites, and conflict zones, where tone is everything and one wrong note destroys trust.
Small museums think audio guides are for big institutions. Usage-based pricing and BYOD change that — here's how to offer a great guide without a massive budget.
Temporary exhibitions rarely get audio guides because the ROI window is too short. Travelling shows can't adapt guides to new venues. AI fixes both problems.
Zoos and gardens have living collections that change daily. Traditional audio guides can't keep up. AI-powered guides that adapt to what's actually there right now can.
Beacons promise automatic triggers but need constant maintenance. NFC limits range. QR codes just work. Here's how each positioning technology performs in real museums.
A practical framework for pitching an audio guide to your board or funding body — covering visitor experience, reputation, revenue, and how to structure a low-risk pilot.
Dedicated audio guide hardware costs tens of thousands and visitors don't like using it. BYOD eliminates the fleet, the desk, and the friction — here's the full case.
How museums use celebrity narration, voice cloning, and community voices in audio guides, and why the real human element comes from somewhere else entirely.
Museum fatigue kills engagement after 60 minutes. Here's how to design audio guides with three tiers of engagement that match visitors where they are.
Audio guides don't replace human docents — they serve the 80% of visitors who would otherwise get no interpretation. Here's how the two work together.
A practical guide for museum professionals on writing audio guide scripts, from traditional approaches to directing AI-powered tour guide personas.
A week-by-week timeline for launching an AI audio guide — from data ingestion to live pilot. No 6-month procurement cycle required.
Why most multilingual audio guides sound like bad translations — and how to deliver native-quality experiences in 40+ languages without the traditional per-language costs.
AI has made adding languages near-free. The question isn't which 3 to offer — it's why you'd leave any visitor without a guide in their language.
A practical checklist for making museum audio guides accessible — covering screen readers, visual impairments, hearing loss, and motor issues, plus why accessibility improvements benefit every visitor.
How museums actually manage audio guide content day-to-day: who owns it, what tools they need, and why a CMS for audio guides looks nothing like one for websites.
Audio guides don't have to come out of your operating budget. Grants, partnerships, and usage-based pricing make funding easier than most museums expect.
Nine mistakes we see museums make with audio guides, from over-scripting content to ignoring the adoption funnel. Honest takes from working with dozens of institutions.
Practical privacy and GDPR guidance for museums using audio guide technology — what to ask vendors, how to handle conversational data, and where AI changes the equation.
Audio guides don't have to be a cost center. From gift shop integration to sponsorship deals, here's how to turn your guide into a revenue channel.
Your museum Wi-Fi doesn't need to be enterprise-grade for digital audio guides. Here's what actually matters — coverage, concurrent connections, and when to skip Wi-Fi entirely.
Practical tips for getting the most out of your museum trip when an audio guide is available, from pre-visit prep to time budgeting.
How to implement QR codes for museum audio guides: placement, sizing, testing, URL strategy, and the mistakes that waste visitors' time.
Most audio guides are narration over silence. Here's how ambient sound, interview clips, and contextual audio turn a good guide into an unforgettable one.
Hardware audio guides carry a real environmental cost — manufacturing, batteries, e-waste. BYOD eliminates most of it. Here's how the numbers compare.
Most people either skip the audio guide or use it wrong. Here are practical tips to make your next museum visit better — not longer.
Your audio guide is only as good as your staff's ability to promote it. Front desk staff drive adoption more than any signage — but they're usually the last to be trained.
How to map visitor movement through your space and design audio experiences that match — practical steps, not abstract UX theory.
The web vs. native debate for museum audio guides comes down to one thing: will visitors actually use it? Here's why web apps win for most institutions.