Trusted by cultural institutions worldwide

Musa powers guided experiences in 40+ languages across three continents, from art museums to archaeological sites.

Blooloop Innovation Awards
Museo Miraflores
El Capricho de Gaudí
Podere Fonte Martino
Lentos Kunstmuseum Linz
Museo del Deporte
Culture3r
Borealis
Noiseless Design
Blooloop Innovation Awards
Museo Miraflores
El Capricho de Gaudí
Podere Fonte Martino
Lentos Kunstmuseum Linz
Museo del Deporte
Culture3r
Borealis
Noiseless Design

Curation without the hassle

Sounds like you, scales like software

Self-guided does not mean generic. You decide the route, the tone, and the stories. The guide carries them to every visitor.

Your tone, your stories

Write the way you speak. The guide narrates your script in a voice that fits your brand, with natural dialects and accents.

Your route, stop by stop

Design the route once and every visitor walks it at their own pace, without waiting for a group or a time slot.

Present even when you are not

Visitors ask questions along the way and get answers grounded in your material, as if you were walking next to them.

Audio guides, how they should have been

There is a big difference between a guide and a recording. Your visitors will notice. See all features.

One tour, from door to door

Museums, parks, and city routes: the guide follows wherever your tour goes, on the phone already in the visitor's pocket.

Indoors

Room-by-room guidance built from your floorplan, across floors and wings, with no beacons and no hardware.

Outdoors

Sculpture parks, grounds, and streets work over mobile data on the visitor's own phone. Nothing to hand out or collect.

Starts with a scan

A QR code at the meeting point opens the tour instantly in the browser. No app, no download, no account.

Pricing that starts at zero

No setup fees, onboarding included. Choose revenue share with no upfront costs, a subscription from £500 a month, or prepaid credits from £1,000.

Revenue share · £0 upfrontSubscription · from £500/moPrepaid · from £1,000
See pricing

FAQs

A visitor-ready pilot takes a few weeks including uploading assets. We handle ingesting floorplans, media, and transcripts, then hand you ready-to-use QR codes or collaborate with your team if they prefer to build tours themselves. See our deployment guide for details.
Musa answers from the knowledge graph your team maintains, labels any supplemental context, and keeps curators in control of voice and facts with built-in review tools. Learn more about our AI audio guide approach.
Studio analytics track dwell time, tour completion, top questions, revenue and more. Our dashboard continuously monitors those signals to suggest programming, staffing, or content updates. Read how Museo Miraflores uses Musa to understand their visitors.
Yes. You can export the full knowledge graph, transcripts, and analytics at any time, and we keep everything ready in your account even if you pause billing.