Giorgio Armani Privé 2005-2025: Twenty Years of Haute Couture

The rooms are scented before you reach the first dress: Bois d'Encens, the Armani Privé fragrance, is diffused throughout the building, over an original soundtrack by L'Antidote.

About 150 couture pieces fill all of Armani/Silos, the first time the Paris-shown Privé collections have been displayed in Milan. Armani curated it himself and, according to 10 Magazine, arranged the garments by mood and materiality rather than by year. Expect pearl-lit organza, lacquered silks, sequins, rare stones and hand embroidery, plus red-carpet pieces such as Anne Hathaway's 2009 Oscar gown. Armani's own line on the work: "only here am I free to do so without limits." The incense also follows you out, which beats the Porta Genova platform at 6pm.

Tickets are €12 and booking is recommended, since same-day tickets are only sold at the ticket office. Thursday and Saturday the museum stays open until 21:00. Entry is free on the first Sunday of the month. The run now ends 20 December 2026.