Deployable AI museum guide for real visitors
Musa is the only AI native audio guide platform built for museums. It blends spatial awareness, conversational AI, and museum-grade governance so you can replace rented hardware with a guide visitors already carry.
Built for museum teams
From visitor experience to governance, Musa handles the full stack.
Visitor experience
- Guided narration plus on-demand questions in one flow
- Location-aware prompts that adapt to each room
- Hands-free audio with multilingual support and transcripts
Operations
- Payments, discounts, and timed access built in
- Analytics that show what visitors ask by gallery
- Instant publishing, no recording sessions or vendor queues
Governance
- Closed knowledge base curated by the museum
- Answer guardrails, citations, and persona control
- Data stays scoped to your exhibition; no internet scraping
How museums deploy Musa
From import to live in a few weeks, no app builds, no hardware orders.

1Shape the knowledge base
Import wall labels, catalogs, PDFs, and AV clips. Musa builds a structured, searchable base that only your guide can use.

2Design the visitor journey
Map indoor logic once. Define default routes, optional detours, and prompts that adapt to time on site or interest level.

3Launch and monetize
Use built-in checkout for paid access or member perks. Track activation rates and top questions to refine pricing and content.
Where an AI museum guide fits
Permanent collections
Replace aging devices with a museum-owned, AI native audio guide. Keep narratives fresh and tailored to repeat visitors without re-recording audio.
Temporary exhibitions
Spin up a full guide in weeks, not quarters. Control access windows, sponsorship messaging, and multilingual delivery without extra hardware.
Education and groups
Offer kid-friendly, academic, or accessibility-focused personas on the same infrastructure. Teachers can rely on accurate, source-cited answers.
What to expect in your first month
Import content, set up routes, and review AI outputs with your curators.
Run an on-site pilot with staff and docents. Validate spatial triggers and audio quality on real devices.
Switch on payments or member access, finalize personas, and publish multilingual narration.
Analyze the top visitor questions, adjust scripts, and roll out marketing at admissions.
Ready to get started?
See how the AI audio guide platform works or schedule a walkthrough with the team.